Ramen Champion‘s Special Tonkotsu Pink Ramen ($15.80) comes with noodles, sliced char siu, ajitama egg, black fungus and scallions.
Its hue is the result of infusing beetroot and blueberries in the rich tonkotsu broth for several hours.
At Ramen Champion, it is about being in the pink of health.
Its general manager Kensuke Onishi says pink ramen was created for health-conscious diners.
He adds: “The pink tonkotsu ramen broth is infused with fresh beetroot and blueberries, giving it a natural pink hue.”
“The response has been great – with up to 500 bowls of ramen sold in a day – because the ramen is very picture-worthy.”
Where: all Ramen Champion outlets
Opening hours: 11am – 11pm daily