It took us at least five attempts to pin down Hong Qiuting, who goes by the online moniker Bong Qiuqiu, for a phone interview.
Since the birth of her baby, Meredith, the resident Budget Barbie on Clicknetwork.tv, has been busy juggling the demands of motherhood and endorsement commitments.
Revealing that she has raked in a “five-figure” fee from various mum and baby brand endorsements including Philips Avent, Merries Diapers, Biolane and Expressions Wellness Redefine, the mother-daughter duo is living proof that a fat pay cheque doesn’t necessarily involve climbing the corporate ladder.
And that narcissism may, in fact, pay better in this social media era.
The 28-year-old full-time blogger churns out content on her blog and social media accounts, as well as those on her Meredith’s Instagram, which garnered an impressive 60,000 following by her first birthday in March. Her husband, Joshua Tan, 43, is a commercial photographer.
“I was quite surprised to see that Meredith has so many supporters on Instagram. When we went on a holiday in Penang recently, some people even took emergency leave from work just to meet up with her,” Qiuting says.
“It’s really nice to see my baby interacting with people around the world.”
She adds that sharing her baby’s photos online is an extension of her blogging lifestyle. She has a 300,000-strong following on Instagram.
“Meredith is the biggest thing happening in my life now, so it is natural for me to share my joy online. But gosh, I’m really surprised that the number of ‘likes’ she gets per picture way surpasses mine – sometimes by almost twice!”
Still, there are limits as to how much she shares now that she has become a mum. For instance, photos of Meredith topless or showing her bum are a no-no.
“I also don’t use swear words online anymore,” she points out. “I feel a need to be responsible about what I post.”
She shares more about how motherhood has changed her in this video interview:
(Video and photo: Young Parents)
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